Zapier is an integrations platform that can be used to connect the tools you use and automate your workflows. Unthread connects to Zapier by allowing you to trigger your workflows in response to events such as new conversations. You can also run actions in Unthread in response to events from other tools. Workflows created in Zapier are called Zaps.

Adding the Zapier integration

You will need to be an Unthread admin in order to connect to Zapier. Visit your Unthread dashboard and go to “Settings” then “Service Accounts”. You will see a module allowing you to connect to Zapier.

Join the Beta Program

From the Service accounts page, be sure to click “Join the beta” to get early access to the Unthread for Zapier app. When you click, you’ll see something like this:

Create a service account

Once you have connected Zapier, you will need to create a service account within your Unthread dashboard. Zapier will use this service account to trigger events and actions. Go back to your Unthread dashboard’s Service Accounts tab, click “Add service account”, give your service account a name, and click “Submit”.

After creating the new service account, you will see a window displaying the service account’s API key. Copy this key and put it somewhere safe and secret. Once you close the window you will not be able to view the key again. This key will be entered into Zapier when you are ready to create your first Zap.

Creating your first Zap

Within the Zapier dashboard, click “Create Zap” to get started.

You will need to add Unthread as a trigger that will kick off your Zap. Search for Unthread in the integrations list and click it.

Configure the Unthread trigger by selecting “New Conversation” as the event type. Next, click “Sign in” which will prompt you to enter the Unthread service account API key you created earlier.

After entering the service account API key, you can trigger a test request that will attempt to fetch a recently created conversation. You will need to have had a conversation created in the last 24 hours for the test request to succeed. Once this completes, you will be prompted to continue configuring your Zap with additional steps.